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Multilingual learning giant Adda247 has acquired Ekagrata Eduserv, a leading Chartered Accountancy (CA) test preparation platform, for an undisclosed amount. This strategic move marks Adda247’s entry into the lucrative Rs 800 crore CA test prep market and expands its offerings in the competitive exam preparation sector.
- Adda247 boasts a user base of 40 million monthly users, a number that is set to grow significantly with the Ekagrata acquisition.
- By leveraging Ekagrata’s expertise, Adda247 aims to capture a substantial share of the booming CA test preparation market.
- The combined strengths of both companies promise to create a powerful learning experience for aspiring chartered accountants.
Leadership and Expertise
- Ekagrata’s founder, Anshul Agrawal, will join Adda247 as the Director of the CA vertical. Ensuring smooth integration and continued focus on CA aspirants’ needs.
- “We are excited to join forces with Adda247,” said Agrawal. “This collaboration allows us to empower even more CA aspirants across India.”
Part of a Larger Growth Strategy
- The Ekagrata acquisition aligns with Adda247’s broader strategy to diversify its course offerings and solidify its position in the education sector.
- This move follows Adda247’s acquisitions of StudyIQ in 2021 and Veeksha in 2023.
- The company is actively expanding into the skilling, upskilling, and higher education sectors to prepare students for successful careers.
Founded in 2016, Adda247 offers a comprehensive learning platform with live online classes, on-demand video courses, mock tests, and e-books.
Adda247 has raised over $55 million in funding and was valued at $175 million during its most recent fundraising round.
This acquisition positions Adda247 as a one-stop shop for students seeking exam preparation across various categories. Making it a strong contender in the competitive Indian education landscape.
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