The Indian analytics market is projected to reach USD 12 billion by 2027, growing at nearly 26% annually as per industry reports. Today, around 80% of organizations rely on data-driven decision-making, creating a huge demand for professionals with business analytics skills. An MBA or PGDM in Business Analytics provides students with analytical, technical, and managerial skills. It prepares them to transform data into insights and make strategic business decisions. Graduates can find fruitful careers in IT, banking, e-commerce, healthcare, and manufacturing sectors. Here, we explore career options after an MBA / PGDM in Business Analytics
- The growing rate of the business analytics market in India is over 25% every year.
- Over 65% companies use data analytics for their business decisions and planning in India.
- The average salary of MBA graduates in business analytics ranges between 6- 16 lakh per year, depending on skills and experience.
- Analytics specialists are expected to grow by 30% over the next five years due to the rise of digital platforms and AI Adoption.
- India will need over 900,000 data professionals by 2027, as per the NASSCOM report.
- Approximately 40% of analytics jobs come from sectors such as IT, banking, Consulting, and e-commerce.
- According to a LinkedIn report, jobs like data analyst and business analyst are among the top 10 fastest-growing jobs in India.
MBA in Business Analytics
MBA in Business Analytics is a management course in which students learn how to collect data, study it, and solve problems using data. In this course, students learn both business and technical skills. They gain knowledge about how data supports decision-making, planning, marketing, finance, and operations. The program covers subjects such as data mining, statistical analysis, predictive analytics, and data visualization.
After graduating with an MBA in business analytics, students can work in fields such as data analysis, consulting, finance, marketing, and operations management.
Top Career Options After MBA/PGDM in Business Analytics
| Career Path | Average Salary (₹ LPA) | Key Industries | Description | |
| 1. | Data Analyst | 5–10 | IT, Consulting, Retail | Data Analysts study row numbers, find useful insights, and prepare reports that help the firm to make better business decisions. |
| 2. | Business Analyst | 6–14 | Finance, Telecom, E-commerce | Business analysts connect the business requirements, data insights and give practical suggestions to improve business efficiency. |
| 3. | Data Scientist | 8–25 | Tech, Healthcare, BFSI | Data scientists use data, programming, and statistics to predict future trends. Helps businesses formulate strategies based on data models. |
| 4. | BI Analyst | 6–15 | IT, Consulting, Manufacturing | BI analysts transform data into dashboards and visual reports. |
| 5. | Marketing Analyst | 5–12 | Media, FMCG, E-commerce | A Marketing Analyst studies market data, trends, and customer behaviour. Use insights to plan marketing campaigns. |
| 6. | Financial Analyst | 6–16 | Banking, Investment, Finance | Financial Analysts study financial data to assess company performance. Prepare forecasts to support investment and budget decisions. |
| 7. | Operations Analyst | 5–13 | Manufacturing, Logistics | Operations Analyst reviews business processes, suggests data-based ways to save time and reduce costs. |
| 8. | Product Analyst | 7–18 | SaaS, FinTech, Retail | A Product Analyst studies how users interact with a product. Use data to help improve features and increase customer satisfaction. |
| 9. | Risk Analyst | 8–20 | Banking, Insurance, Consulting | Risk Analysts identify potential financial or operational risks. |
| 10. | Supply Chain Analyst | 6–15 | Logistics, Manufacturing | A Supply Chain Analyst monitors the movement of products from the supplier to the customer. |
Top Recruiters in the Business Analytics Field
Graduates from Business Analytics are in demand in various industries. These companies use data more to make business decisions. Here are a few recruiters
| Industry | Top Recruiters |
| Consulting Firms | McKinsey & Company, Bain & Company, Boston Consulting Group (BCG) |
| IT Companies | Google, Microsoft, IBM, Amazon |
| Financial Services | JPMorgan Chase, Goldman Sachs, Citibank, Morgan Stanley |
| E-commerce and Retail | Amazon, Walmart, Alibaba, eBay |
| Healthcare | UnitedHealth Group, Johnson & Johnson, Pfizer, Merck |
| Consumer Goods | Procter & Gamble (P&G), Unilever, Nestlé |
| Telecommunications | AT&T, Verizon, T-Mobile |
| Pharmaceuticals | Roche, Novartis, GlaxoSmithKline (GSK) |
| Social Media | Facebook, LinkedIn, Twitter |
Skills Required for Top Career Options After MBA/PGDM in Business Analytics
Students pursuing an MBA or PGDM in Business Analytics need a mix of technical and business skills. These skills help them analyse data, make smart decisions, and support company growth. Here are the best Business Analytics Skills to Learn
| Career Option | Key Skills Required |
| Data Analyst | Data cleaning, data visualisation, SQL, Microsoft Excel, statistical analysis |
| Business Analyst | Communication, problem-solving, data interpretation, project management, and reporting tools |
| Data Scientist | Python or R, machine learning, data modelling, statistics, data mining |
| Marketing Analyst | Google Analytics, consumer behaviour study, data reporting, Excel, presentation skills |
| Financial Analyst | Financial modelling, MS Excel, forecasting, risk analysis, data interpretation |
| Operations Analyst | Process improvement, supply chain understanding, SQL, data management, and reporting |
| Product Manager | Market research, analytical thinking, communication, product strategy, teamwork |
| Consultant (Analytics) | Client communication, data analysis, business knowledge, presentation, problem-solving |
| Risk Analyst | Risk assessment, Excel, financial analysis, data interpretation, critical thinking |
| Business Intelligence (BI) Developer | Power BI, Tableau, SQL, data warehousing, and dashboard creation |
